All concepts
Hospitality
Rye & Ember
A concept for a neighbourhood restaurant where the website has to work harder than the menu board.
- Discipline
- Hospitality
- Type
- Concept study
- Year
- Concept 06
- Palette
Concept study
The brief
Hospitality visitors want three things: what it feels like, when it is open, and how to book. This concept answers them in order, with atmosphere carried by photography rather than paragraphs.
Disciplines
- Hospitality
- Booking
- Photography
Our approach
- 01Booking action fixed in the header on every screen
- 02Menu presented as structured content, not a PDF
- 03Warm amber accent against a dark, photographic base
What the design achieves
- The booking path is visible before the first scroll ends
- Atmosphere is conveyed without slowing load speed
- Hours and location remain readable at a glance on mobile
Concept study created to demonstrate our design approach. Not a client engagement.
More concept studies
View allLike the direction?
Let's apply this standard to your business.
Send a short enquiry and we will tell you which package gets you there, what it includes and what it costs.